7 to 8
years ago people used to ask each other whenever they meet their friends, Hey
are you in Orkut ?. I think #Orkut was a buzz word for people rather being a
complete social media platform. Those days I just graduated & joined as
an intern. After many days of passing out from my college. I met a friend of
mine.
First
question he asked to me was, Are you there in Orkut?. Those days I didn’t
even know what was that Orkut all of about. I just knew from someone that it’s
a website where I can see our friend’s Bio DataJ. Even
I did not have my Orkut account at all. But at that moment I became smarter
& replied to him politely that “Yes dude I too had an Orkut account but
due to some reason I deactivated it, Soon I’ll create a new Orkut account
& connect to you there.
Today
is a digital era & everyone should hold their digital identity in the
social media in order to build their personal brand strategy. Recently
#LinkedIn released a playbook on how to become a Social #Leader. According to
the play book around 7 million C- suit people have their LinkedIn accounts
& 400 Million accounts have been created their profiles in linked
professional network. #Twitter has been accessed by around 310 Million
monthly active users.
Now
let’s discuss on how we all see our #future. We’ll be doing shopping in
Instagram & will be paying it through our twitter account. This is the
way the social media is going to help us in building the new relationships
& will assist us in maintaining the existing relationships. This is
going to be the social trust through the #digital Media. #iPhone came &
gave us the whole world on a tip of single button. In today’s hyper connected
world it also became very important for us to maintain the privacy in the
social media.
We
normally pull all the folks who we know and get connected in our #Facebook
profile including the friends, family members as well as colleagues. We upload
& share all our personal stuff in #facebook. In this matter I always
appreciate one of my friend he is having 2 Facebook profiles. One is completely
dedicated for family members & another is purely open for colleagues.
In this way he is maintaining the privacy.
Day
will come; soon banks & financial institutions where we’ve taken the
loan are going to ask our social media profile names. Suppose if we do not pay
the loan amount back or if we delay in paying. They can track our activities
through the social media platforms. Believe it or not 5 years ago social media
was meant for only folks who knew the computer better.
The
evolution of #smartphone which made it everybody to be a part of social world.
Smartphone has already replaced by smart watch. Soon smart watch will also be
replaced by another wearable device which will give us a complete virtual
reality.
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